10 Low-Cost Ways to Promote Your eBay Auctions

Most of the time, people thought eBay is a good place to sell their products. However, selling in eBay and make money is no longer a secret to internet marketer. In fact, they gain stiff competition now because a lot of people sell products in eBay. How many of them, don’t ask me and I honestly tell you I don’t know. You may justify by saying how do I know it is tough now?? And How do I know they are many people selling online in eBay now?
This article aims to give you some extra tips to make yourself stand out of the big crowd and improve on your sales. Below are 10 simple ideas that you can use to immediately draw more buyers to your auctions. Use these ideas to start promoting your auctions to new markets. You’ll separate yourself from other eBay sellers.
1. Create Your eBay About Me page
This About Me page is offer by eBay for FREE! This
page should introduce your business and build trust with potential customers. Tell your buyers why they should buy from you (emphasize on benefits), promote your 100% satisfaction guarantee, and provide a link to your website (this is the only place on eBay where you’re allowed to link to your website, so really display it prominently and convince your readers to visit it).
2. Advertise on Appropriate Discussion Groups
Find message boards and discussion groups related to your niche and contribute. Include a link to your eBay auctions and/or your website in your signature. Advertise your items if there are specific forums where you’re allowed to do so.
3. Advertise in Targeted Newsletters and Mailing Lists
Contributing to or advertising in niche Newsletters with loyal readers is a great way to reach targeted and proven buyers. You can either pay for advertisement space or you can write informative articles which include links to your auctions and/or website in your signature. Note: You can submit articles here to eMarketBytes for example
4. Promote Your Listings in Your E-Mails
A simple and obvious way to promote your business is to advertise it in your e-mail signature. Include links to all of your profitable pages (i.e. your eBay auctions, your eBay Shop, your website, your newsletter, or anything else you make money with) and briefly tell your readers “what’s in it for them” if they visit the pages.
5. Start Your Own Opt-In Mailing List
You can either start a mailing list that notifies subscribers and/or past customers only of special offers or you can actually write a newsletter with informative content relating to your niche. The latter requires more work but is more profitable as it helps you establish yourself as an expert and turns loyal readers into lifetime customers.
6. Participate in Link Exchanges and Joint Ventures
Find other websites with similar target markets that sell complimenting but non-competing items and request to exchange links (i.e. if you sell quilt patterns, exchange links with a website that sells fabric). Tell the website owner that you’re always looking for a joint venture and you might. For example you can add your eBay shop to the eMarketBytes eBay Shop Gallery or to the eBay Auctions Gallery.
7. Build an eBay shop
An eBay Shop won’t drastically boost your eBay sales but you will notice an increase in sales (the more focused your niche, the better) and the cost is as little as $6.00 per month and 10p per 30-day listing (plus regular final value fees) and they’re free for 30 days! See here![]()
8. Drive Traffic from Your Website
With your own website (and newsletter), you’re much more likely to score lifetime customers rather than the one-and-done buyers that are so common on eBay.
Your website shouldn’t just be a place to sell your items and/or link to your eBay auctions. It should also provide informative content related to your niche to build trust with your readers. Remember this golden rule, 99% of the website visitors will not buy from you on the first time visiting your website.
9. Provide World-Class Customer Service
Providing great customer service means more than just fulfilling your orders quickly. It is a philosophy that must be infused in every aspect of your business. Satisfied buyers aren’t likely to buy from you again. Delighted buyers can be converted into lifetime customers.If you treat your customers well, many great things start to happen. You build relationships with your customers resulting in future sales, you build a great reputation on eBay, and your past customers actually start recommending you to others.
10. Upsell to Your Past Customers
Targeting your own customers is by far the most effective and most profitable form of advertising. You don’t have to resell yourself and your service as tip no. 9 since your customers are already knew you. A couple of ways to do this are to include marketing inserts with packages or to make special offers to past customers only. There are literally millions of other sellers on eBay. You need to aggressively promote your auctions to new markets to gain an advantage over the average seller. We recommend doing at least one promotional task per day. You’ll notice tremendous growth if you spend even 1-2 hours per week advertising your business.
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[…] “There are literally millions of other sellers on eBay. You need to aggressively promote your auctions to new markets to gain an advantage over the average seller. We recommend doing at least one promotional task per day. You’ll notice tremendous growth if you spend even 1-2 hours per week advertising your business.” http://www.interneton9.com/2006/08/10-low-cost-ways-to-promote-your-ebay-auctions/ […]
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